Sept. 7th, 2017 – The Wow Experience

Take a few seconds and think of your pricing structure. Think of the services and products you offer and how much you charge for everything. Where would you say you land on the price meter? Are you priced a little on the high end? Do you think you’re priced about average? The truth is that …

Aug. 31st, 2017 – What Gets Measured Gets Done

In order to achieve your goals, you must have a definite purpose or end in mind. In order to reach that goal you must measure it constantly. When you measure a specific goal you know when you are on track or not. This allows you to make any changes or adjustments needed to reach our …

Aug. 24th, 2017 – Contractor Leadership LIVE 2017!

With summer coming to an end, that can only mean one thing: Black September will soon be here. Like magic, the first chill wind of September will blow away all the calls that continued to roll in non-stop all summer. Now is the time to start planning if you’re going to make it through the …

Aug. 17th, 2017 – Social Styles for Technicians pt. 2

Now that we’ve learned about the four major social styles and how to recognize them, it’s time to learn how to deal with each social style in the field. Every social style has it’s own personality traits. Our goal is to use our knowledge of those personality traits to have the best possible interaction with …

Aug. 10th, 2017 – Social Styles for Technicians

No matter how good your sales process is, you aren’t going to be able to sell everyone the same exact way every time. There are roughly 7 billion people in the world and every single one of them is different with their own personalities. The fast-paced, results-driven homeowner you talked to on your last call …

Aug. 3rd, 2017 – Online Reputation Management

We cannot stress enough just how powerful and important your reputation is for your business. Think about how many companies earned your business simply because they have a reputation for excellence. Now think of how many companies you passed up because they had a bad reputation. That’s the power of your reputation. It can literally …

July 27th, 2017 – The Right Way to Ask Questions

We’re all aware of the importance of asking questions while on a service call. Asking questions allows us to properly diagnose and solve our homeowners’ problems. What many don’t realize is that HOW we ask our questions is just as important as what questions we ask. There’s a fine line between asking questions and making …

July 20th, 2017 – The 7 Keys of Communication

Communication is the key to selling. A script will help us with what we are trying to communicate to our homeowner. What it won’t teach us is HOW to communicate with our homeowner. Effective communication requires more than just hitting our homeowners with a wall of information. It’s about connecting with our homeowner, figuring out …

July 13th, 2017 – Developing Your Tech Sales Process

A good sales process will give us our best chance at getting a sale while ensuring our homeowner has a comfortable experience and walks away feeling good about the exchange, regardless of if they buy from us or not. As technicians, selling is not usually in our comfort zone so having a process is imperative. …

July 6th, 2017 – Installation Process Overview

Happy 4th of July! Independence Day is just one of the reasons we love summer. Another reason we love summer is because of all the replacement add-on sales that roll in, but more sales also means more installations. Now more than any other time of the year, it’s imperative that we have a solid, specific …